Community Manager & Digital Marketing Expert

Innovative and entrepreneurial online engagement marketing expert and proven social media influencer with a track record of excellence, integrity and success in strategically growing communities, increasing user engagement, and generating leads across all established and emerging new media platforms.

profile





portfolio

  • Internet/New Media Marketing
  • Brand Strategy Integrator
  • Social Media Strategy Development
  • Online Social Media Networking
  • Digital Media Mastery
  • Podcasting/Vlogging/Blogging
  • Professional Speaker
  • Content/Curriculum Development
  • Teleseminar/Webinar Facilitator
  • Online Penetration/Traction Analysis
  • Project/Campaign Management
  • Leadership/Team Management
  • Success Coaching
  • Creative Ideation
  • Bilingual – English/Spanish
  • Forbes.com – Top 30 Women to Follow on Twitter
  • Hubspot – 100 Most Powerful Women on Twitter

skills

2005 – Present
Take Aim Coaching/The Mom Biz Coach/MomBiz – Certified Life & Business Coach – MomBizCoach.com

Founder, creator, and visionary behind a highly successful coaching and consulting firm specializing in leading women and mom entrepreneurs to success. Develops and delivers a constantly evolving core curriculum of online workshops, teleclasses, interview series, and articles based on a signature approach to Engagement Marketing, maximizing clients’ online presence, strategic relationships, and ability to attract ideal clients. Recognized as an authority and expert in social media and business coaching by entrepreneurs, peers, and leading media (Forbes, Hubspot, Twittergrader, Klout, etc.). Featured on numerous “Top Lists” for social media, mom bloggers, entrepreneurs, and small business topics.

Worked strategically with brands such as HP, The UPS Store, Verizon Wireless, Microsoft Canada and TD Bank as an influencer (Klout: 70) on campaigns targeted at mom entrepreneurs. Host of the popular MomBiz Solutions Show on BlogTalkRadio since 2009 and co-leader of #mombizmondays Twitter parties since 2011.

2002-2005
Hiatus to start and raise a family of three children

1990 – 2002
IBM -Provided a decade of service at various levels and locations during a dynamic growth period.

2000 – 2002
Client Solutions Manager  & Client Solutions Executive (Sales) – Detroit, MI
Provided leadership and solutions-based sales and project management for client General Motors’ e-commerce operations.  Acted as a liaison between technical experts and management, employing extensive creative problem solving, conflict management and resolution, and relationship building skills. Recognized for consistently meet or exceeded sales goals and client expectations.

1997 – 2000
Learning Services Sales/Consulting – Atlanta, GA
Performed skills gap analysis for Fortune 500 clients and developed strategic training plans to complete employee skill sets through marketing and selling IBM training and consulting services.

1995 – 1997
Hiatus to earn M.A. from University of Oregon – Graduate Teaching Fellow

1990 – 1994
Communications & Public Relations Assistant – Atlanta, GA
Created and delivered strategic community service story pitches to a variety of local media outlets.

experience

2006
Life/Business Coaching Certification
Accomplishment Coaching – New York, NY
ICF (International coach Federation) Accredited Program

1997
M.A. Comparative Literature, Graduate Teaching Fellow
University of Oregon – Eugene, OR

1995
B.A. English & Spanish (Magna Cum Laude)
Georgia State University – Atlanta, GA

education

Find me on the following social networks:



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connect

I regularly speak to business groups, women’s groups, networking groups, marketing groups and other organizations in live and virtual settings (including Skype, Livestream, and teleseminars).

  • Comfortable leading small groups, coaching one-to-one, and presenting to large audiences both virtually and in person
  • Upbeat, positive energy, friendly and engaging speaker
  • Capable of building strong, authentic rapport with co-workers, clients, vendors and leadership
  • Excellent listener who pays attention to what’s being said, how it’s said and what’s not being said, both live and online
  • Easy-going and confident among staff, peers and executives
  • Blend wit with expertise, straight-talk with compassion

Select past speaking engagements:

Mompreneurs Windsor/Essex Launch ’13

LA2M Marketing Club ’13

FreeLunchFriday ’13

BlogHer ’12 Panelist

BlissDom Canada ’11 Speaker

WordCamp Detroit ’12

WomenBizNetwork Conference ’11 Keynote

BlissDom Canada ’10 Speaker

EvoConference ’10 Speaker

Also:  Leading my own MomBizRetreats over the last two years in Detroit, Chicago, Denver and Toronto over the last two years.

Presentation/Speaking

I became an online Engagement Marketing & Social Media Expert because I believe business is built on relationships. Like never before, social media is giving brands the opportunity to establish their online presence and to reach out and not only engage consumers, but give them a voice in brand evolution and product development.

By blending social media skills with Web 2.0 technologies and my personal brand of engagement marketing, I help companies develop profitable relationships. I see social media as the great equalizer; bringing producers and consumers together in unprecedented ways creating unlimited, free-flowing sources of market research, customer fulfillment, community outreach, and growth opportunities. It is my passion and life’s work to team with companies, organizations, and entrepreneurs to ensure those opportunities are fully realized through authentic and personal online connections.

This forward leaning approach to social media and engagement marketing has led both Forbes.com and Hubspot to name me, my personal brand, and my business coaching and consulting content, among the most powerful on the Internet – accolades that speak to the power of the social media relationships upon which my online following and influence are founded. Coupled with extensive experience in problem solving and client relations at the corporate level, I bring a powerful knowledge base of both traditional PR and Marketing practices and the ever-changing social media marketing landscape to every team I join.

Born and raised in Georgia, I now live in Metro Detroit with my husband and three children. I especially love living in Michigan when it’s 80 degrees and sunny.

I look forward to connecting with you and creating a digital marketing strategy that will engage your clients and customers and propel your business forward.

about

My formal recommendations and endorsements can be found on my LinkedIn Profile.

Here are some informal shout-outs from my followers on Twitter.

 

testimonials

Find me on the following social networks:



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connect

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